We may not determine a project’s success by the degree to which it has met its three constraints (time, quality and budget). Instead, we may base its success on the value the project execution returned to the business and the value of the outcome (product the given project has delivered).
We may not determine a marriage’s success by measuring the couple’s happiness index. Instead, we may base it on their contribution in shaping their children’s lives.
We may not measure a business’s success by its turnover. Instead, we may base it on its sustainability and value in the marketplace.
The point is that we are free to redefine measures of success in all facets of business and life. We can choose to challenge existing norms and form new ones.
