Every Tribe Thinks It's the Chosen One Watch a group of friends who've been through something hard together — a house share, a hiking trip gone wrong, years of the same Sunday five-a-side game. Watch how they talk about...
Volume Is the Secret. Sustainable Is the Catch.
Volume Is the Secret. Sustainable Is the Catch. Watch a musician practising scales for the thousandth time, a surgeon doing their two-hundredth appendectomy, a case worker completing another intake interview that looks exactly like the last one. None of it looks like...
The Scaffolding You Want to Tear Down Early
The Scaffolding You Want to Tear Down Early Every building under construction is wrapped in scaffolding nobody will remember. Steel poles, planks, netting — ugly, costly, and in the way. The moment the final panel goes up, the crew starts stripping it down, and within...
Everyone Is the Hero of Their Own Show
Everyone Is the Hero of Their Own Show Watch a child show off a dance move to their parents. Watch them again a decade later, defending a decision in a meeting nobody asked them to defend so hard. Same wiring. Different stage. We are all conditioned to think we are...
Age Is Just a Number
Age Is Just a Number. It's Also a Real One. Age is just a number. We say it so often it's stopped meaning anything. Here's the truer version: age is a number, and time spent is not coming back. What decides whether the years work for you or against you isn't how many...
Eight Words Every Program Sponsor Should Be Able to Define
Eight Words Every Program Sponsor Should Be Able to Define Most executives sponsoring a technology or transformation program were never taught to distinguish a problem from a solution, or a requirement from the thing meant to satisfy it. There's no reason they would...
You’re Not Behind on Technology. You’re Missing One Question.
You're Not Behind on Technology. You're Missing One Question. You're in the room. A vendor says "AI-powered." The dashboard on screen looks clean and modern. Everyone's watching to see if you'll push back or just approve the budget. Most executives approve the budget....
We Are All Guests
We Are All Guests We arrive at a company, an organisation, a marriage, a country, and within weeks we start behaving as if we built the walls. We defend the parking spot. We fight for the corner office. We treat the title as if it were carved into us rather than lent...
