We often associate progress with doing rather than talking or conceptualising. On the surface, action feels more productive than discussion. But it really depends on the nature of the task.
If I’m hungry, there’s no point debating food options—I just need to eat. But if I’m taking a client to dinner, I’ll put thought into the choice, the setting, and the experience.
The same principle applies in business systems. For small ERP enhancements, it might make sense to act quickly and implement. But when it comes to major investments in core systems, we need to slow down and start with a Digital Roadmap.
The level of effort we put into conceptualising, discovering, and understanding depends on the scale and risk of the decision.
If we’re investing hundreds of thousands—or millions—into digital systems, spending even 2.5% of that on gaining clarity is not just reasonable; it’s essential.