We have not yet stepped into their shoes!

Leadership

A family might choose to sell assets and dip into savings to save a loved one from a serious illness.
A country may sacrifice its resources, people, and infrastructure to stand firm against an oppressor.
An organisation might take on more debt to keep a failing business alive—just to protect its legacy.

As outsiders, these decisions may seem irrational.
But as insiders, we might have done the same.

When we observe choices that don’t appear to make logical sense, it doesn’t mean others are foolish.
It may simply mean we have not yet stepped into their shoes.

Customer Experience

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